Last weekend, I attended a rather enjoyable wine-tasting course with Wine Unearthed. Sadly, although I learned a few things, I don’t think I can write it off as ‘personal development’!
Along with much peering, sniffing, swirling and tasting, our tutor provided lots of useful insights into what makes a quality wine, which wines offer good value, and how to recognise them (whether or not they are actually to our taste).
He informed us that although region, year, winemaker and price are good INDICATORS of quality and value, they never tell the whole story. Good VALUE doesn’t always mean cheap. High QUALITY doesn’t always come from the best-known brands.
I like to thank that this applies to training consultancy too. The best known brands may be very ‘quaffable’ – but do they have any depth of substance? The expensive consultancies may have the client list (and overheads), but what extra do you get for your money? If they can articulate it, AND you think it’s worth it, then great. If not…why pay for a ‘name?’.
Keystone Development is a mid-priced consultancy, but through our rigorous research, TNA and 100% bespoke design service we like to think that we offer excellent QUALITY and VALUE. Yes, you can buy off-the shelf materials for less. You can send someone on an open course for less than £100…but how much is retained and transferred? By investing a little more in the development of the right solution for you, you will significantly improve relevance, retention and transfer to the workplace, where (of course) you will get your ROI.